Sam Winfield (that’s me) is a digital designer from Philly with a background in visual and interactive design. I’m experienced in UX/UI best practices and processes, and I specialize in developing strategic, accessible design systems for web products. Right now, I’m a Senior Designer at Bluecadet.
I like making things that are modest and useful. I’m currently listening to Bonny Doon and Cate Le Bon.
Email ↗ Linkedin ↗ Are.na ↗
Harvard College ↗UX/UI, Web Design, Strategy
Harvard College needed a website that not only reflected their prestige as an institution, but communicated their commitment to affordability and attainability. I worked closely with their team to establish a new digital identity and determine strategic goals that shaped future video and content strategy work.
I created a flexible and fully-accessible design system and oversaw its implementation across a series of products: the main college and admissions site, a net-price-calculator, an applicant portal, and an admitted students’ site.
The Outrider Foundation ↗UX/Web Design, Illustration
The Outrider Foundation is an awareness organization that focuses on informing the public about issues like climate change impact and nuclear proliferation.
I established a digital identity for Outrider designed to grow with the organization and created the interface for two digital interactives. The Bomb Blasts interactive went viral    after launching, raking up 1.4 million views.
National Museum of the American IndianInteractive Design, UX/Web Design
I designed a digital collection explorer for Americans, a new permanent exhibition at the National Museum of the American Indian. The interactive teaches visitors the history and context of the artifacts hanging in the exhibition.
I also made some key navigation decisions and produced illustrations and animations for the exhibition website. See more on bluecadet.com
Independence Seaport Museum (ISM)Illustration
Bluecadet engaged with ISM on “River Alive!”, a new permanent exhibition that launched with their reopening. I established an illustration style that was extended to the rest of the exhibition, and created landscapes and characters that were animated as part of a large interactive wall about river health.
See more on bluecadet.com.
Get in TouchCopyright Sam Winfield @2020
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